Cookies are nothing but simple and small text files. They include information which gets stored on your computer when you visit a website. The main purpose of cookie is to make it easy for users to browse through the website and deliver tailored services and products as per visitor's interest.
Besides, cookies help users to speed up their future activities and experience. They also help in compiling collective statistics that will help us to understand how our website is used and how we can improvise our services.
Some of the common cookies used include session cookies and persistent cookies. Session cookies are temporary cookies and get deleted right after you have logged out of a website. On the other hand, persistent cookie will remain in the device until they are manually deleted. Cookies help us deliver personalized experience and functionality. They also help us to remember the choices made by users in past visits. To deliver targeted advertisements, targeting cookies are used.
It is easy to delete cookies. Almost all browsers accept cookies automatically. However, users can always change the settings to block or get alert when cookies get saved on their device. You should understand that disabling cookies can impact browsing experience.